RETAIL
Solid opened it’s first store at Åboulevarden in Aarhus in the year 2001 as a multi-brand concept store (shop with many brands). Solid currently consists of 16 stores in Norway and Denmark:
5 stores in Denmark (4 own stores / 1 franchise store)
11 stores in Norway (10 own stores / 1 franchise store)
The stores are full of with fashionable clothes, and are always upgraded with the latest trends and the hottest items of the season. We also offers a wide range of NOOS products in our stores.
Solid is a cool, laid back and fashionable menswear brand with a universe divided into different capsules; Each capsule reflects a unique style direction. Fabrics and fittings are in focus regardless of the style direction. The width of the capsule reflects its large target group and emphasizes the great commercial strength of Solid.